Layoffs & extraction
It taught me what most tech companies actually optimize for. Workers become line items. Customers become funnels. The people doing the work rarely get a say.
I
About
The Mage
About
Three corporate layoffs in two years will do something to you. For me, it meant building Red Mage, where I finally get to work with people whose missions I actually believe in.
I'm a Puerto Rican technologist based in Barcelona, and I work with nonprofits and impact orgs on the tech they actually need. Web apps, AI tools, automations, e-commerce stores. The kind of work where "it depends" is an honest answer and timelines are real.
The tech industry is
broken. Here's why.
Hype & jargon gatekeeping
Every cycle, vendors and consultants get rich selling confusion. AI is the latest costume. The orgs that most need clarity get the least.
Mission orgs underserved
Nonprofits and small impact teams get enterprise pricing, bad-fit tools, and abandoned implementations. They deserve honest scoping and real partnership.
Move-fast-break-things ethics
Privacy, accessibility, and safety get treated as afterthoughts or bargaining chips. There is a slower, more honest way to ship.
So here's how I'm
fixing my corner of it.
Democratize access
Sliding-scale rates for nonprofits, creative professionals, and systemically barred groups.
Demystify jargon
Workshops and training that teach you tech without the hype.
Design for humans
Solutions that adapt to you, not the way a vendor wants your business to work.
Recognition & credentials
- Top Independent on Contra
- Best Consultant (EN & ES), Contra 2025–26
- Recognized Puerto Rican Voice in Tech
- Framer Expert
- Bilingual delivery EN · ES
- Sliding-scale for nonprofits
Five pillars.
How excellence gets applied.
Excellence in technology is the bare minimum. Here's the methodology that takes it further.
Accessibility
Tech shouldn't be a luxury. I offer special pricing for nonprofits, small businesses, creatives, and the underdogs of the world.
Ethics
We can move fast without breaking things. My solutions use responsible, transparent tools whenever possible.
Community
From workshops to events to advocating for those systemically barred, I build with people, not just for them.
Inclusivity
Not all technologists are equal. Technology can meaningfully be part of teams that are diverse and equitable.
Safety & Security
You and your customers have a right to your data and privacy. I'll always support your right to protect it.
But what is a
Red Mage?
Full disclosure: I'm a huge nerd.
I grew up playing countless role-playing games, including the ones where the Red Mage was originally introduced. At a high level, a Red Mage rejects the notion that magic, or the world, is just black or white.
In the context of my work, a Red Mage is a jack of all trades: someone who looks for the throughline between disciplines instead of specializing in just one. That's the practice I'm building here.
I show up. Online and in-person, wherever I land. Talks, workshops, hallway conversations, organizing wherever I can be genuinely useful. The work doesn't end at the invoice.
VI